Your observations cover about 70 % of what’s going on with reads and stats. People are consistent. They’re a constant in the world. I noticed what happened from spring to last month. There was a change to took out some magic. First, the world is changing back to what it was before the pandemic. Fewer people with as much free time. However, what worked extremely well then doesn’t now. They’ve tightened something in the algorithm. Between there not being the same number of people free to read articles and changes in leadership, they killed the magic. Now it’s an average experience.